Free tools to calculate conversion rate, PPC, ROI, and more, to help you market better.

The Customer Focus Calculator (We-We Monitor):

FutureNow’s Customer Focus Calculator (a.k.a. the We-We Calculator) scans web pages and scores how customer-focused your copy is.  A great tool to illustrate whether your site is focusing on the customers’ needs…or just loves the sound of its own voice.

Conversion Rate Calculator:

A simple online conversion rate calculator, as well as a free, downloadable suite of 22 conversion rate marketing formulas in Excel format!

Digital Sales Calculator:

A robust, interactive conversion rate analytics calculator.  Just plug in your company’s Key Performance Indicators, let the calculator do the math for you, and enjoy a dashboard full of insights.

Search Engine Traffic Conversion Calculator:

A downloadable Excel spreadsheet to help you calculate how a PPC budget should drive sales, or how profit or sales targets drive should drive an SEM budget.

Check back often for more calculators and tools.

Recent Clients

• Hewlett-Packard
• Full Tilt Poker
• 1-800-Flowers
• FatWallet
• Whistler.com
• Network Solutions
• CardScan
• NBC Universal
• Allegis
• WebEx
• ShoeLine
• ICE.com