What do YOU want to Learn?

Continuous learning is the cornerstone of improved marketing. FutureNow's training courses will teach you or your team the fundamentals of better online conversion. You will leave our training courses with concrete tools that can be applied immediately to your marketing efforts. Our seminars are full of real-life examples and case studies. Training is a low risk, medium-high impact and affordable means to optimize your marketing. The first question to ask yourself is; what do you want to learn?

Future Now has been studying marketing strategies for more than a decade and teaching about the best practices since 1999. You and your people can learn our methods. We enjoy sharing all the knowledge, research, and learning we have gathered over the years. Learn the fundamentals like online copywriting as well as big-picture strategic topics such as our Persuasion Architecture® methodology and process.

Our Courses

Persuasive Online Copywriting Seminar

Recommended for anyone who needs to be a more effective communicator in an online environment.

• How writing for the web is different from other mediums
• How to understand your audience
• Writing for diverse customer segments
• Proper web layout
• Writing for the screen and formatting for maximum readability
• How to set a voice and tone that engages your visitors and helps them take action
• Writing effective navigational buttons and links to gain persuasive momentum
• How to write more persuasive product descriptions
• How to ensure your copy is found in the Search Engines

Call to Action Seminar

Recommended for Marketing and Sales Professionals.

• How "scent" leads customers and potential clients to effectively find what they want, even when they aren't aware they want it
• How Calls to Action allow the customer to effectively gain what they want
• Learn how to effectively plan customer-centric experiences using Personas and Persuasion Scenarios.
• How to most effectively get prospects to identify and qualify themselves by strategically positioning content and forms
• How to request information from a lead—how much and when to ask

Custom Training: Our Place, Your Place or Meet in the Middle?

We have done trainings near our New York City headquarters if you're in New York or want to come to New York. More often we bring our training right to your own facility...in person or on-line.

Costs will vary depending on whether you come to us, we come to you, level of customization and duration. Our scheduled classes are generally under $1000 per person. Teaching at your location is priced on a case-by-case basis. Call today and let's talk about i.

Request more information or call us at (877) 643-7244 so we can discuss your particular needs and develop a custom program for you and your team or seminar.